The new numbers mean that Apple's users are increasing their spending at the same time that Apple is increasing its number of users. Just a month ago, Dediu's estimate was $40/year, with the iTunes and app stores running at a $16 billion run rate.
Apple's media empire: 575M users spending $20B/year on apps, games, music, video, & books
Venture Beat - 21 Jun 2013 18:39
The new numbers mean that Apple's users are increasing their spending at the same time that Apple is increasing its number of users. Just a month ago, Dediu's estimate was $40/year, with the iTunes and app stores running at a $16 billion run rate.
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